The Spring Festival is the most solemn traditional festival of the Chinese nation, and the Spring Festival culture is also an important representative of Chinese excellent traditions. In recent years, with the development of national economy and the arrival of the era of science and technology, people's life style and values have changed obviously. People have lost their freshness and interest in the traditional Chinese New Year culture and customs, and many scientific and technological elements have continuously penetrated into people's lives, and the taste of China's new year is fading. Modern science and technology pose many new challenges to China's annual culture, and a series of social hot issues caused by the change of annual flavor caused by science and technology also need to be solved urgently. The purpose of this research is to solve the problems caused by the change of annual flavor under the influence of modern science and technology, and to provide feasible suggestions for better inheriting Chinese excellent traditional culture in the era of rapid development of science and technology.

Shi Xiuhan. The Influence of Modern Science and Technology on the Taste of the Year. International Journal of Frontiers in Sociology (2023), Vol. 5, Issue 6: 49-55. https://doi.org/10.25236/IJFS.2023.050609.

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