With the development of modern social life, the progress of science and technology, the rapid spread of global information, and the accelerated pace of economic development, some western cultural and aesthetic concepts are gradually flowing to China. Influenced by western culture, the Westernization degree of modern packaging design in China has obviously changed, which will directly affect the revival and development of traditional patterns in China. With China's excellent regional traditional culture as the core, adhering to the basic principles of geography,and striving to realize the unified development of excellent traditional culture and modern art design, it can not only meet the aesthetic needs of contemporary consumers for design products, but also realize diversified development needs from the spiritual level.Combining Mandala pattern with modern packaging design, innovative design of regional tourism product packaging,it can not only enhance the core competitiveness of the tourism market, increase the financial revenue of the tourism industry in western China, but also can effectively spread and inherit the traditional culture in western China, and promote the development of regional cultural and creative industry.

Xiaoran Yuan. Research on the Application of Traditional Patterns in Modern Packaging Design in Western China: Take the Mandala Pattern as an Example. Frontiers in Art Research (2023) Vol. 5, Issue 17: 96-100. https://doi.org/10.25236/FAR.2023.051717.

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