With the continuous widening of the digital divide and the prevalence of online images in society, Tik Tok, as an emerging social media platform, attracts people's attention to its social impact. This paper aims to investigate the digital divide and social impact of Tik Tok image transmission and put forward the corresponding coping strategies. First, this paper introduces the rise of Tik Tok as an emerging social media platform and the hidden concerns of the digital divide in Tik Tok's prevalence. Second, the content of the digital divide and user groups and Tik Tok image transmission are analyzed, including user group differences, thresholds and expressions, and cultural integration.  Third, this paper examines the social impact of the digital divide in Tik Tok online image transmission and coping strategies such as quantitative assessment, social dynamics, bridging and reduction, and equality and inclusion. Finally, the paper summarizes the research results and highlights the impact and reflection of the digital divide on society. Through research on the digital divide and Tik Tok, we can better understand the phenomenon of social media communication and provide society with references and coping strategies.

Lingwei Gao. Research on the Social Effects of the Digital Divide and Network Image Transmission: Taking Tik Tok as an Example. Academic Journal of Humanities & Social Sciences (2024) Vol. 7, Issue 2: 249-253. https://doi.org/10.25236/AJHSS.2024.070235.

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