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The Frontiers of Society, Science and Technology, 2019, 1(3); doi: 10.25236/FSST.20190320.

An Analysis of Branding Construction of Aviation Service Management

Author(s)

Ze Ling, ChangJiang Sun, Peng Ren

Corresponding Author:
Ze Ling
Affiliation(s)

Beijing Institute of Technology, ZhuHai 518000, China

Abstract

With the development of world economic integration, the competition in the aviation industry has become more and more fierce. The creation of an aviation service management brand can not only enhance the competitiveness of aviation companies, but also strengthen the service management model of aviation enterprises, thereby promoting the continuous development of aviation enterprises. To this end, this paper focuses on the analysis of aviation service management in branded construction, discusses the significance of branding construction on the development of aviation enterprises, and proposes the research on aviation service management strategy of branding construction.

Keywords

construction; branding; aviation service management

Cite This Paper

Ze Ling, ChangJiang Sun, Peng Ren. An Analysis of Branding Construction of Aviation Service Management. The Frontiers of Society, Science and Technology (2019) Vol. 1 Issue 3: 129-134. https://doi.org/10.25236/FSST.20190320.

References

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