Academic Journal of Business & Management, 2023, 5(15); doi: 10.25236/AJBM.2023.051525.
Zhiyong Zeng
Graduate University of Mongolia, Ulaanbaatar, Mongolia
The paper constructs a logistics service quality evaluation index system for the characteristics of the logistics service demand of live e-commerce platforms. By analysis the current situation and characteristics of live e-commerce platforms, the importance of logistics services and their impact on the development of the platforms are clarified. Based on the requirements of fast and on-time delivery, traceability, safety and security, good packaging and distribution services, and after-sales service support, logistics service quality evaluation indexes applicable to live e-commerce platforms are proposed, aiming to help platforms improve logistics service levels, enhance user experience and achieve high-quality development of live e-commerce platforms.
live e-commerce platforms; logistics service quality; evaluation indicators
Zhiyong Zeng. Construction of evaluation indicators for the quality of logistics services on live e-commerce platforms. Academic Journal of Business & Management (2023) Vol. 5, Issue 15: 165-170. https://doi.org/10.25236/AJBM.2023.051525.
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