International Journal of Frontiers in Sociology, 2023, 5(8); doi: 10.25236/IJFS.2023.050820.
Wenjing Gu
Beijing Foreign Studies University, Beijing, 100089, China
The emblems of the United Nations Climate Change Conferences are business cards for publicity of the conference, which can intuitively highlight the theme and target of each conference. Each emblem of conferences represents meanings through various modalities such as color, graphic, image and written symbol, emphasizing host country’s geographical locations, cultures, environmental targets and expectations, which constitutes multimodal metaphors. Whereas the current researches on the emblems mostly focus on its design, aesthetic characteristics, communication functions, etc., few scholars have studied the meaning construction of multimodal metaphor from the perspective of cognitive linguistics in them.
conceptual metaphor; multimodal metaphor; cognitive linguistics; the emblems of the United Nations Climate Change Conferences
Wenjing Gu. A Study of Multimodal Metaphors in the Emblems of United Nations Climate Change Conferences. International Journal of Frontiers in Sociology (2023), Vol. 5, Issue 8: 119-125. https://doi.org/10.25236/IJFS.2023.050820.
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