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Academic Journal of Business & Management, 2023, 5(17); doi: 10.25236/AJBM.2023.051713.

Research on the Formation and Overcoming Strategies of Liability of Origin

Author(s)

Bowen Fan

Corresponding Author:
Bowen Fan
Affiliation(s)

College of Business Administration, Anhui University of Finance and Economics, Bengbu, China

Abstract

In the context of China's "going out" policy and the the Belt and Road Initiative, it is necessary to study the source country disadvantages suffered by multinational enterprises in emerging economies in the process of internationalization. Based on previous research, this article systematically reviews the formation mechanisms of source country disadvantage from the perspectives of institutional theory, organizational identity, and resource-based theory. It constructs a research framework for source country disadvantage, and summarizes strategies for overcoming source country disadvantage from aspects such as corporate social responsibility, organizational identity, institutional entrepreneurship, and organizational identity.

Keywords

Liability of Origin; Institutional theory; Organizational identity; Resource based theory

Cite This Paper

Bowen Fan. Research on the Formation and Overcoming Strategies of Liability of Origin. Academic Journal of Business & Management (2023) Vol. 5, Issue 17: 76-83. https://doi.org/10.25236/AJBM.2023.051713.

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