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The Frontiers of Society, Science and Technology, 2023, 5(12); doi: 10.25236/FSST.2023.051202.

Survey and Research on the Influencing Factors for the Development of Rural Digital Logistics under the Background of the Internet-Based on Observation of H County, Yunnan Province

Author(s)

Yue Ya1, Ma Zifei2, Wang Guoxian3

Corresponding Author:
Wang Guoxian
Affiliation(s)

1College of Economics and Management, Yunnan Agricultural University, Kunming, 650201, China

2College of Water Conservancy, Yunnan Agricultural University, Kunming, 650201, China

3College of Architecture and Engineering, Yunnan Agricultural University, Kunming, 650201, China

Abstract

Digitization is the mainstream and trend of rural e-commerce development. Yunnan Province needs to analyze various influencing factors for the development, remove development barriers, and improve the quality of development, in order to realize the digital development of e-commerce logistics. This paper sorts out the problems in the digital development of rural e-commerce logistics in Yunnan Province through questionnaire interviews and other forms, and proposes strategies to promote the digital development of rural e-commerce logistics in Yunnan Province through the analysis of self-factors, external factors, and other factors.

Keywords

Rural e-commerce logistics; Digital development; Influencing factor

Cite This Paper

Yue Ya, Ma Zifei, Wang Guoxian. Survey and Research on the Influencing Factors for the Development of Rural Digital Logistics under the Background of the Internet-Based on Observation of H County, Yunnan Province. The Frontiers of Society, Science and Technology (2023) Vol. 5, Issue 12: 8-14. https://doi.org/10.25236/FSST.2023.051202.

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