International Journal of Frontiers in Sociology, 2023, 5(10); doi: 10.25236/IJFS.2023.051012.
Ye Xiao, Amer Hamzah Jantan
City Graduate School, City University Malaysia, Kuala Lumpur, Malaysia
In the era of rapid development of big data and artificial intelligence, with the deepening of China's financial reform and the continuous downward trend of the global economy, the banking industry is facing enormous challenges and opportunities.[1] Human resources are the key to realize the sustainable development of an enterprise. The work efficiency, contribution and performance level of talents are of great significance to the development of an enterprise, and the degree of engagement is an important yardstick to measure these indicators. [2] Therefore, it is of great significance to study the employee engagement of city commercial banks. This paper analyzes the present situation and existing problems of employee engagement in city commercial banks, and puts forward some countermeasures and suggestions to improve employee engagement in order to help the long-term development of city commercial banks.[3]
employee engagement, city commercial banks
Ye Xiao, Amer Hamzah Jantan. The Problems and Countermeasures of Employee Engagement in China City Commercial Bank. International Journal of Frontiers in Sociology (2023), Vol. 5, Issue 10: 62-66. https://doi.org/10.25236/IJFS.2023.051012.
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