Strengthening the construction of international communication of Chinese outstanding traditional culture is conducive to enhancing the influence of Chinese culture, strengthening China's comprehensive national strength and promoting exchanges and mutual understanding among world civilizations. However, the current dissemination of Chinese excellent traditional culture still faces difficulties and challenges, mainly due to the single subject of the discourse system, the fixed and single mode of dissemination, and the difficulty of narrating in different contexts. This requires us to transform the main body - the synergy of multiple subjects, to transform the way - the narrative to see the big in the small, and to transform the content - the commonality triggers the empathy.

Gao Yuge. Challenges and Strategies in the International Communication of Chinese Excellent Traditional Culture. International Journal of Frontiers in Sociology (2023), Vol. 5, Issue 11: 90-94. https://doi.org/10.25236/IJFS.2023.051115.

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