Philippine Christian University, Manila, Metro Manila, 1004, Philippine
Huanggang College of Science and Technology, Huanggang, Hubei, 438000, China
In today's business milieu, it is imperative for every enterprise to possess an official website. The corporate website serves as both its digital façade and the paramount platform for showcasing its services and products. To establish an exceptional website, an extensive preparatory effort is requisite, encompassing an understanding of the enterprise's business operations, precise delineation of the website's positioning, and identification of the target audience. Consequently, effective preparatory work during the nascent stages of website development is of paramount significance, as these endeavors will determine the quality of the website and its future traffic. This research, rooted in Search Engine Optimization (SEO), aims to provide valuable insights into website development within the digital economic landscape.
Preparation Work, Corporate Website Construction, Based on SEO
Zhang Fan. A Research on the Preparation Work in the Early Stage of Corporate Website Construction Based on SEO. The Frontiers of Society, Science and Technology (2023) Vol. 5, Issue 16: 123-131. https://doi.org/10.25236/FSST.2023.051620.
 Giomelakis, D.; Karypidou, C.; Veglis, A. SEO inside Newsrooms: Reports from the Field. Future Internet 2019, 11, 261. https://doi.org/10.3390/fi11120261
 Król, K.; Zdonek, D. Aggregated Indices in Website Quality Assessment. Future Internet 2020, 12, 72. https://doi.org/10.3390/fi12040072
 López García, J.J.; Lizcano, D.; Ramos, C.M.; Matos, N. Digital Marketing Actions That Achieve a Better Attraction and Loyalty of Users: An Analytical Study. Future Internet 2019, 11, 130. https://doi.org/10.3390/fi11060130
 Wang Xiaoke. Search Engine Optimization Strategies in Corporate Website Promotion.Information and Computer .24(2018):58-59. doi:CNKI:SUN:XXDL.0.2018-24-027.
 Zhang Fan.Analysis based on search engine optimization workflow. Computer and Network 44.14(2018):48-49. doi:CNKI:SUN:JSYW.0.2018-14-044.
 Lu Chaodong, Su Yatao.Keyword mining and layout analysis of small and medium-sized enterprise websites based on user behavior.Journal of Tonghua Normal University 43.08(2022):76-80. doi:10. 13877/j. cnki.cn22-1284.2022.08.013.