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International Journal of New Developments in Engineering and Society, 2023, 7(8); doi: 10.25236/IJNDES.2023.070810.

Study on the effect of shape and material on user tactile experience: A case study of mobile phone


Zhuan Zhou1, Liangyan Wang2, Zhouke Kang3, Wenqin Zeng4

Corresponding Author:
Zhuan Zhou

1Zhongkai University of Agriculture and Engineering, Guangzhou, China

2Guangzhou No.1 Middle School Shuangqiao School, Guangzhou, China

3Army Engineering University of PLA, Xi’an, China

4Yongzhou Vocational Technical College, Yongzhou, China


To solve the problems in the tactile experience such as strong ambiguity of cognitive, heavy burden in sensory experiment, the difficulty in describing the relationships between the emotional and the product physical attribution, we propose a layer based tactile approach in this paper. Specifically, the approach includes the following steps. Firstly, we obtain a collection of adjectives which can describe the tactile perception by the focus group, and by condulting the similarity estimation experiment and the multidimensional scaling analysis, several emotional factors which can explain the tactile comprehensive emotions are obtained. Then, sensible data of tactile comprehensive emotions and various emotional factors are retrieved through the tactile evaluation experiment, and the multiple linear regression equations for tactile comprehensive emotions and various emotional factors are obtained. Next, we perform the principal component analysis on each physical property, as well as the correlation between each principal component and haptic sensation factor. Combined the layered thought with the sensory experiment and mathematical statistics method, the evaluation model of "tactile comprehensive emotion-emotional factor-physical attribute" is established. The order of the influence of each physical attribute on tactile sensation can be calculated. With the in-depth analysis of the cognitive process of strong ambiguity of touch, the fuzzy touch experience was clarified, which provided a reference for product tactile experience evaluation and design.


Tactile perception; hierarchical; emotional factors; experience design

Cite This Paper

Zhuan Zhou, Liangyan Wang, Zhouke Kang, Wenqin Zeng. Study on the effect of shape and material on user tactile experience: A case study of mobile phone. International Journal of New Developments in Engineering and Society (2023) Vol.7, Issue 8: 60-68. https://doi.org/10.25236/IJNDES.2023.070810.


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