Academic Journal of Business & Management, 2023, 5(25); doi: 10.25236/AJBM.2023.052511.
Ting Chihsiang1, Chang Chinlien2, Li Chen1, Zhang Lin1, Xia Yongqiu1, Ding Zhiyuan1
1Faculty of Management Engineering, Huaiyin Institute of Technology, Huai'an, China
2Student Affairs Office, Huaiyin Institute of Technology, Huai'an, China
This study investigates the usage of e-commerce by pet consumers through online platforms. The survey found that consumers have an impact on the quality of pet e-commerce logistics services.These four factors are transportation condition indicators,operational indicators,safety protection indicators, Information feedback indicators,they will impact service competition indicators.It can be seen that consumers are cautious when choosing platforms in the early stage, which has a significant impact on their selectivity. Therefore, online e-commerce needs to strengthen the promotion and business model of online platforms to gain the trust of consumers.
logistics engineering, e-commerce, pet e-commerce, service quality
Ting Chihsiang, Chang Chinlien, Li Chen, Zhang Lin, Xia Yongqiu, Ding Zhiyuan. Exploration of the Quality Process of Pet E-commerce Logistics Service. Academic Journal of Business & Management (2023) Vol. 5, Issue 25: 77-81. https://doi.org/10.25236/AJBM.2023.052511.
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