In today's increasingly close international exchanges, the development of cross-cultural and world civilizations is also diverse. Both cross-cultural research and world civilization research are emerging interdisciplinary fields that have received widespread attention from the international academic community. This article believes that through a comparative analysis of Chinese and Western philosophical ideas, it can be demonstrated that there are commonalities and differences between Chinese and Western philosophy and cultural traditions. Both Chinese and Western cultural traditions have been deeply influenced by them. Cross cultural attitude refers to the attitude people hold towards the relationship between different cultures and practical activities. When engaging in cross-cultural communication, it is important to follow certain ethical guidelines in order to facilitate smooth and effective communication. This article aims to explore the impact of in-depth analysis and comparative research on the media content of multiple civilized regions on the re understanding of global civilization. This article interprets and compares the cultural images and values conveyed by media, and evaluate the role of this approach in expanding human vision and rebuilding human civilization consciousness. The cultural imagery index of civilized region A is 85, and the values index is 78. The cultural imagery index of civilized region B is 65, and the values index is 82. This article helps to promote the harmonious progress of world civilization from a cross-cultural perspective.

Modi Guan. New Understanding of World Civilization from a Cross Cultural Perspective. International Journal of Frontiers in Sociology (2024), Vol. 6, Issue 2: 40-47. https://doi.org/10.25236/IJFS.2024.060207.

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