In the era of big data, the rapid development of Internet finance has brought an impact on the traditional risk supervision mode in China. Internet financial products have the advantages of high liquidity, high profitability, convenient operation and wide coverage, which are loved by users, but the existing risks are also diversified. Therefore, the regulatory authorities should constantly strengthen the scope and intensity of supervision and regulation of Internet financial platforms to control possible potential safety hazards. Taking Ant Group, an Internet financial enterprise, as an example, this paper analyzes the possible or potential risk types and sources of Ant Group, and gives suggestions on how to effectively prevent these existing financial risks. Only by effectively preventing the occurrence of financial risks and implementing supervision can we truly return finance to supervision.

Xuelin Dong, Qi Huang, Lili Zhu. Risk Regulatory Analysis of Internet Finance Enterprises——Take the Ant Financial Platform as an Example. Academic Journal of Business & Management (2024) Vol. 6, Issue 3: 66-73. https://doi.org/10.25236/AJBM.2024.060308.

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