Academic Journal of Business & Management, 2024, 6(7); doi: 10.25236/AJBM.2024.060735.
Yue Min1, Li Yuanhui2
1School of Economics, Fuyang Normal University, Fuyang, 236037, China
2Department of Sport Science, Kangwon National University, Chuncheon, 24341, Korea
Under the background of global climate change, China has proposed the carbon peaking and carbon neutrality goals to promote the green and low-carbon transformation of economic society. Sports enterprises play an important part in the national economy, and their fulfillment of corporate social responsibility and high-quality development are of great significance in realizing the carbon peaking and carbon neutrality goals. Sports enterprises' fulfillment of corporate social responsibility is the key driving force to promote high-quality development, while high-quality development can in turn feed back the fulfillment of corporate social responsibility. However, in achieving the carbon peaking and carbon neutrality goals, problems including imperfect regulatory system, relatively weak awareness of low-carbon development, low production technology empowerment of low-carbon development and slow green transformation process have existed in the assumption of corporate social responsibility of sports enterprises in China. To solve the problems, the institutional mechanism of sports enterprises should be further improved. It is also essential for sports enterprises to strengthen the awareness of corporate social responsibility, improve the technological innovation capability, and make contributions to the green and low-carbon transformation to promote the high-quality development of sports industry.
Carbon Peaking and Carbon Neutrality Goals; Sports Enterprises; CSR; High-Quality Development
Yue Min, Li Yuanhui. Study on the Corporate Social Responsibility Fulfillment and High-Quality Development of Sports Enterprises in China under Carbon Peaking and Carbon Neutrality Goals. Academic Journal of Business & Management (2024) Vol. 6, Issue 7: 254-261. https://doi.org/10.25236/AJBM.2024.060735.
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