Artificial Intelligence (AI) has been changing the society since the middle twentieth century, including the Olympic fields. This study analyzes the challenges and strategies for AI development in Olympic Movement. The findings show that AI has brought both opportunities and challenges to the Olympic movement. As for opportunities, AI can enhance the level of athletes’ competition, boost the operational efficiency of management, enrich the audience experience, create an environmentally friendly society, and drive the Esports boom. As for challenges, AI can bring risks in many aspects, such as algorithmic bias and errors, lack of safe and secure, loss of morals and ethics, invading athletes' privacy, technological miscarriage of justice and technology dependence, and destruction of athlete subjectivity. To promote the sustainability of the Olympic Movement, measures such as optimizing the algorithmic process of AI, enhancing the technology of Big Model, creating an environment of ethical and trustworthy, respect for privacy, and constructing fair AI penalty system should be adopted.

Runzhi Liu, Hua Cui. Exploring the Application of Artificial Intelligence in the Olympic Movement. Frontiers in Sport Research (2024) Vol. 6, Issue 6: 120-125. https://doi.org/10.25236/FSR.2024.060619.

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