Academic Journal of Business & Management, 2025, 7(2); doi: 10.25236/AJBM.2025.070206.
Shenglian Zhong, Houzheng Fang
Business School, University of Shanghai for Science and Technology, Shanghai, China
This article examines NetEase's strategic layout and analyzes its macro environment. It reviews key accounting items from NetEase's 2018-2022financial statements to assess the authenticity of its financial information. It also predicts NetEase's future prospects and offers suggestions, such as adjusting prices and enhancing innovation, to boost competitiveness and market share. These insights can also serve as a reference for other companies in the industry.
Harvard Analytical Framework; NetEase Corporation; financial analysis
Shenglian Zhong, Houzheng Fang. Financial Analysis of NetEase Company Based on the Harvard Analysis Framework. Academic Journal of Business & Management (2025), Vol. 7, Issue 2: 45-51. https://doi.org/10.25236/AJBM.2025.070206.
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