The Frontiers of Society, Science and Technology, 2020, 2(4); doi: 10.25236/FSST.2020.020408.
Jinghui Qu
School of Management, Liaoning Institute of Science and Technology, Benxi 117004, China
Red tourism, as a characteristic tourism product in the current society, is of great significance for strengthening patriotic atmosphere and carrying forward revolutionary tradition. For the old revolutionary base area of Liaoning Anti Japanese Federation, actively developing the local red tourism resources can not only promote the local economic development, but also inherit the red classic culture. Therefore, the relevant departments in Liaoning must integrate their own tourism resources comprehensively, analyze the local red tourism demand in depth, and then put forward the red tourism marketing countermeasures, improve the popularity of tourism products, so as to provide a good platform for the inheritance and development of the characteristic tourism culture in the old revolutionary base area of Liaoning Anti Japanese Federation.
Revolutionary old area of liaoning anti japanese federation; Red tourism; Marketing countermeasures
Jinghui Qu. Analysis of Red Tourism Demand and Marketing Strategy in the Old Revolutionary Base Area of Liaoning Anti Japanese Federation. The Frontiers of Society, Science and Technology (2020) Vol. 2 Issue 4: 31-33. https://doi.org/10.25236/FSST.2020.020408.
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