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The Frontiers of Society, Science and Technology, 2020, 2(14); doi: 10.25236/FSST.2020.021414.

Introduction to Business Final Case Project


Ran Duan1, Xunlin Zhu2, Ziqi Zhou3

Corresponding Author:
Ran Duan

1. Beachwood High School, Beachwood, OH, 44122, America
2. Inner Mongolia Hohhot No. 2 Middle School, Hohhot, Inner Mongolia, 10010      China
3. Rancho Christian, Temecula, 92592, CA, America


EBay is an online auction and shopping site that allows people around the world to buy and sell goods. It was founded on September 4, 1995. The founder was upset that his girlfriend loved a candy box, but couldn't find someone to communicate with, so he set up an auction website, hoping to help his girlfriend find fans. This is the predecessor of eBay. But what it didn't expect was that the site was quickly occupied by a variety of enthusiasts who liked different items. The first item the founders sold was a broken laser indicator for $14.83. He asked the winner in surprise, "don't you know it's broken?" It received the following reply: "I'm a player who collects broken laser indicators." EBay can be said to be a legend and myth in the e-commerce sector. Now its influence in the e-commerce sector is still irreplaceable by other e-commerce companies, and some of its policies are still widely used in the industry. So how does eBay manage itself and keep developing? This is worthy of further discussion and observation.


Business, Final Case, Project

Cite This Paper

Ran Duan, Xunlin Zhu, Ziqi Zhou. Introduction to Business Final Case Project. The Frontiers of Society, Science and Technology (2020) Vol. 2 Issue 14: 103-113. https://doi.org/10.25236/FSST.2020.021414.


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