This paper studies the connotation construction and development path of sports tourism towns by using the methods of literature research and logical analysis. According to the research, the connotation of sports tourism towns includes the following five aspects: deep integration of sports industry and tourism industry; agglomeration of characteristic sports tourism industry; superposition and integration of multiple functions of sports tourism towns; strong humanistic atmosphere and beautiful ecological environment; flexible and innovative construction mechanism. This paper puts forward the development path of sports tourism towns: excavate, integrate and optimize sports tourism resources to lay a solid foundation for the construction of sports tourism towns; analyze the industrial association, reshape the value chain of industrial integration, and realize the deep integration of sports industry and tourism industry; clarify the industrial location, focus on the advantages to lead the characteristic sports tourism industry, and create a sports tourism industry cluster area; and the cultural image system of sports tourism towns shows the cultural self-confidence of small towns development, strengthens and improves the governance system construction of sports tourism towns, adheres to the development concept of "human urbanization" as the core, and promotes the urbanization construction process of people-oriented.

Xianghai He, Xiaoying Ye. Connotation Construction and Path Selection of Sports Tourism Towns. International Journal of Frontiers in Sociology (2020), Vol. 2, Issue 7: 111-118. https://doi.org/10.25236/IJFS.2020.020713.

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