Academic Journal of Computing & Information Science, 2021, 4(1); doi: 10.25236/AJCIS.2021.040107.
Ao Deng
Institute of Big Data and Internet Innovation, Hunan University of Technology and Business, Changsha 410205, China
As one of the effective means of corporate marketing, e-commerce has achieved full popularity and application, and has won the favor and pursuit of consumers. It is in the e-commerce environment that consumers' shopping behaviors have also undergone great changes, which have a profound impact on the sustainable development of enterprises. In order to win the trust of consumers, mobilize consumers' desire to buy, and promote the sustainable development of enterprises, it is necessary to conduct in-depth analysis of consumers' shopping behaviors and propose practical solutions to their problems.
E-commerce, consumer, behavior
Ao Deng. Analysis of Consumer Behavior Based on E-commerce Environment. Academic Journal of Computing & Information Science (2021), Vol. 4, Issue 1: 44-47. https://doi.org/10.25236/AJCIS.2021.040107.
[1] Deng Yingyi(2020). Discussion on Consumer Behavior in E-commerce Environment [J]. Fortune Today,vol.19, p.36-37.
[2] Zhang Jiuhui(2020). The characteristics of consumer behavior in e-commerce environment and its influence on network marketing[J]. Modern Marketing (Business Edition), vol.03,, p.125-126.
[3] Wu Huixia(2019). Research on Consumer Behavior in E-commerce Environment[J]. Sci-Fi Pictorial, vol.09, p.190.
[4] Wang Lirui(2019). Research on Consumer Behavior in E-commerce Environment[J]. Science and Technology Wind,vol.22, p.205.
[5] Zheng Dajing(2018). Research on the influencing factors of consumer behavior based on e-commerce environment[J]. Think Tank Times,vol.5, p.224-226.