With the continuous development of socialism with Chinese characteristics, education has entered a new era. Under the background of the new era, the traditional service mode of "Book oriented" library is gradually replaced by the service mode of information automation and network, and the university library is also developing rapidly from the traditional paper collection to the construction of digital resources. Library plays a very important role in teaching, scientific research, quality education and cultural communication in Colleges and universities. It is the basic symbol of the development level of colleges and universities. Therefore, the service ability of university librarians is becoming more and more important in the new era. In order to better promote the service ability of University Library in the new era, this paper first discusses the characteristics and service mode of University Library in the new era, and then puts forward some strategies to improve the service ability of librarians from four aspects: constructing information service system, improving service consciousness, enriching service content, and optimizing management connotation.

Jing Bao. The Service Ability and Promotion Strategy of Local University Librarians in the new Era. International Journal of Frontiers in Sociology (2021), Vol. 3, Issue 7: 91-95. https://doi.org/10.25236/IJFS.2021.030716.

[1] Qi Xianghua. An analysis of the relationship between the user and the library[J]. National Library Journal, 2018 (4): 55-63

[2] Yi Ling, Wang Fengxuan, Yu Teng. Research on the Construction of undergraduate Curriculum System in The New Era Library[J]. Library Construction, 2021 (01): 130-139

[3] Shi Jia, Wu Hanhua. Analysis of the current situation of information literacy education in university libraries before "211 Project" in China University[J]. Library Work. 2020, 40 (06): 22-26

[4] Zhong Jibin, Ke Jinsong. On the Enlightenment of the Modernization of Library Function to the Function Positioning of University Library[J]. Library Construction, 2020 (S1): 5-8

[5] He Wei, Ma Yuxuan. Research on the design of college enrollment information service system under the perspective of Internet plus[J]. Library Studies, 2020 (17): 87-93

[6] Yang Wenjian. Library change driven by artificial intelligence[J]. Library, 2020 (10): 40-46

[7] Qi Xianghua, Liu Xiaojing. Study on the impact of university librarian service ability on the quality of library-user relationship[J]. Library Studies, 2019:24-31

[8] Cheng Lianhua. The importance of professional knowledge in improving the information literacy of librarians[J]. Library Work and Research, 2009 (12): 79-80

[9] Zhu Ping, Jiang Jiawen. The core of the reader service work of the university library - the service attitude[J]. Lantai World, 2013 (11): 106-107