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Academic Journal of Business & Management, 2021, 3(9); doi: 10.25236/AJBM.2021.030911.

Innovation strategy driven by enterprise digital transformation


Li Yiping

Corresponding Author:
Li Yiping

Beijing Yike Culture Communication Co., Ltd., Beijing 102600, China


Under the current situation, the digital market is driving different industrial chains to change and cooperate. The transformation and cooperation of the industrial chain lead to the fact that enterprises must rationally re-examine their business positioning, and actively operate innovative thinking to reconstruct a comprehensive sustainable development strategy.


Digital transformation, Innovation strategy, Innovative design thinking, Business model

Cite This Paper

Li Yiping. Innovation strategy driven by enterprise digital transformation. Academic Journal of Business & Management (2021) Vol. 3, Issue 9: 50-52. https://doi.org/10.25236/AJBM.2021.030911.


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