Academic Journal of Computing & Information Science, 2021, 4(7); doi: 10.25236/AJCIS.2021.040704.
Yingshuo Jiang1, Li Shi2, Zhaoxin Zhang1, Yongdong Xu1
1School of Computer Science Harbin Institute of Technology Weihai, China
2National Computer Network Emergency Response Technical Team Coordination Center of China
Beijing, China
As the network era develops rapidly, the information, obtained from the network is becoming more and more abundant, mainly by the web crawler. Information in addition to the fixed Internet, mobile Internet also contains enormous information. Recently, mobile short video carries less value than traditional one, which is called a new boom. Compared with traditional network video, short video carries less information value, while its advertising and marketing value are higher through further split propagation of social media. Many enterprises choose to publish advertisements on short video platforms for higher revenue with lower cost in order to lure users into using their products, but these ads might be risky. In this study, the crawler on the mobile Internet is realized through the network packet capture technology. The short video platform advertisements are collected and classified to provide data support for the follow-up advertising monitoring work. Finally, the ads are divided into two kinds, regular and risky through discrimination, which provides data support for the follow-up supervision.
Web crawling, mobile Internet, short video, advertising
Yingshuo Jiang, Li Shi, Zhaoxin Zhang, Yongdong Xu. Mobile Terminal Advertising Video Acquisition and Classification. Academic Journal of Computing & Information Science (2021), Vol. 4, Issue 7: 18-23. https://doi.org/10.25236/AJCIS.2021.040704.
[1] Thelwall M. A web crawler design for data mining[J]. Journal of Information Science, 2001, 27(5): 319-325.
[2] T.Y. Chun, World wide web robots: an overview, Online & CD-ROM Review 23 (3) (1999) 135–142.
[3] Minhee Chae,Jinwoo Kim. What's so different about the mobile Internet ?[J]. Communications of the ACM,2003,46(12).
[4] Business 2.0. Wireless Internet is more (Jan. 11, 2001).
[5] KMIC, Korean Ministry of Information and Communication (December 2001).
[6] Wang Xiaohong, Ren Yaoti. New Features and Problems of Short Video Production in China [J]. The Press, 2016(17):76-79.
[7] Liu Chao. Research on the Situation and Development Trend of Short Video Network Transmission [J]. News Culture Construction, 2021(01): 163-164.
[8] Liu Yinyi, Huang Hongzhen. Short Video Advertising Infringement Chaos and Its Governance [J]. Press Outpost, 2021(03):124-125.
[9] Wang Fen. Application of Fiddler Tool in Interface Test [J]. Wireless Internet Technology, 2021,18(02):113-114.
[10] Hu Chunmei. Web Project Interface Test [J]. Electronic Technology & Software Engineering, 2018(20):45.
[11] Xiao Jia. HTTP Packet Capture [M]. Beijing: Posts and Telecom Press, 2019.