Welcome to Francis Academic Press

Frontiers in Sport Research, 2022, 4(1); doi: 10.25236/FSR.2022.040107.

Rural Revitalization Strategy and Rural Sports Development


Guanghua Tao1, Chenju Tan2, Wei Suo3

Corresponding Author:
Guanghua Tao

1Institute of Physical Education, Xizang Minzu University, Xianyang, China

2Institute of Ethnic Studies, Xizang Minzu University, Xianyang, China

3Institute of Physical Education, Jiangxi Normal University, Nanchang, China


As we move further into the new era, social, economic, and cultural changes have taken place in rural areas in China. In particular, the huge centripetal force of new-type urbanization has promoted the transformation from rural to urban patterns. In order to further balance the differences between urban and rural development, and to solve the practical problems of insufficient rural development, the rural revitalization strategy came into being. This strategy has become a major decision-making deployment to win a new era of building a well-off society in an all-round way. The development of rural mass sports is conducive to improving the village public exercises service system. Therefore, the purpose of this article is to take the rural revitalization strategy as the background and the current situation of rural sports development as the research object. By combing and analyzing the current situation and existing problems of rural sports, a practical solution is proposed. This research uses literature and experimental research methods, and analyzes specific problems. By comparing the data on the circumstances of village exercises development, a conclusion is drawn. The research results show that, on the one hand, the sound development of rural sports can significantly optimize the rural industrial structure, increase the consumption level of rural residents, and stimulate rural economic growth; on the other hand, the development of rural sports can help promote group exchanges and promote rural civilization Construction, improve the comprehensive literacy of villagers.


Rural Revitalization Strategy; Rural Sports; Strategic Research; Development Path

Cite This Paper

Guanghua Tao, Chenju Tan, Wei Suo. Rural Revitalization Strategy and Rural Sports Development. Frontiers in Sport Research (2022) Vol. 4, Issue 1: 36-45. https://doi.org/10.25236/FSR.2022.040107.


[1] Wang K, Yang Z. Analysis on the Transition of Resource-based Rural Land Use in the Context of Rural Revitalization:A Case Study of Taolingou Village,Yangquan City,Shanxi Province[J]. Asian Agricultural Research, 2021, 13(11):6.

[2] Guo Y Z, Zhou Y, Liu Y S. The inequality of educational resources and its countermeasures for rural revitalization in southwest China [J]. Journal of Mountain Science, 2020, 17(2):304-315.

[3] ZHOU, Xuehong. The Implementation-oriented Path of Rural Revitalization Plan in Sichuan Province: A Case Study of Xichang City [J]. Journal of Landscape Research, 2020, v.12 (02):57-59.

[4] Chen Yaxuan, Yuan Li, Yan Jian Feng. Rural Revitalization Based on the Concept of Smart Shrinking——Taking the Planning and Construction of Dawan Courtyard in Tianwan Village, Wanzhou District, Chongqing as an Example [J]. Book Research: Chinese Edition, 2019(2):59-61.

[5] Zhang J, Jijian G U, Ming J I, et al. Impact of Goal Orientation and Information Elaboration on the Performance of Farmer Cooperatives under Rural Revitalization [J]. REVISTA DE CERCETARE SI INTERVENTIE SOCIALA, 2021, 72:398-418.

[6] Dirierzhe D. Rural Revitalization Boosts Meigu's Agricultural and Rural Economic Development [J]. Open Access Library Journal, 2021, 08(7):1-7.

[7] X Yu, Zhao H. Research on Rural Leisure Planning and Design from the Perspective of Rural Revitalization [J]. IRA-International Journal of Management & Social Sciences (ISSN 2455-2267), 2021, 17(2):37.

[8] Fan X, Peng W, Huang Z. Construction Path of Farmer Education and Training System in the Context of Rural Revitalization [J]. Asian Agricultural Research, 2021, 13(9):5.

[9] Yang J, Yang R, Chen M H, et al. Effects of rural revitalization on rural tourism [J]. Journal of Hospitality and Tourism Management, 2021, 47(4):35-45.

[10] Chanavat N . French football, foreign investors: global sports as country branding[J]. Journal of Business Strategy, 2017, 38(6):3-10.

[11] Rosso V , Linnamo V , Rapp W , et al. Simulated skiing as a measurement tool for performance in cross-country sit-skiing[J]. Proceedings of the Institution of Mechanical Engineers, Part P: Journal of Sports Engineering and Technology, 2019, 233(4):455-466.

[12] Worth S , Reid D , Henry S . Injury Incidence in Cross Country Skiers[J]. British Journal of Sports Medicine, 2017, 51(4):411.2-411.

[13] Laing C , Lewis A . Exploring clustering as a destination development strategy for rural communities: The case of La Brea, Trinidad - ScienceDirect[J]. Journal of Destination Marketing & Management, 2017, 6( 3):184-195.

[14] Lazhentsev V N , Ivanov V A . Rural Development Strategy of the Northern Region[J]. Economy of Region, 2020, 16(3):696-711.

[15] Kloepfer, Jaelyn. Case 7 : Local Climate Change Adaptation: Developing a Communication Strategy for Rural Populations[J]. Western Public Health Casebooks, 2018, 2018(1):12-12.

[16] Yuanyuan, WAN. Study on the Development Path of Rural Tourism under the Strategy of Rural Revitalization[J]. Meteorological and Environmental Research, 2020, v.11(03):36-41.

[17] Baruah P B . People's Participation as a Strategy of Rural Development[J]. The Indian journal of social work, 2020, 78(4):637-652.

[18] Johnson, Ingrid M . A Rural "Grow Your Own" Strategy[J]. Nursing Administration Quarterly, 2017, 41(4):346-352.

[19] Pechenyuk A P . Creativity as a basis for rural tourism development strategy[J]. Ekonomìka ta upravlìnnâ APK, 2020, 1(1 (155)):76-83.

[20] Feng Y E , Jinggui M A . Rural Ecological Landscape Construction from the Perspective of Rural Revitalization Strategy[J]. Journal of Landscape Research, 2018, v.10(04):138-140.

[21] Wang N . Implications and Recommendations for Rural Revitalization Strategy Based on Domestic and Foreign Experience[J]. Asian Agricultural Research, 2018, 10(12):14-16.

[22] Wang L , Puming H E . Analysis on the Strategy of Precise Poverty Alleviation under the Background of Rural Revitalization Strategy[J]. Asian Agricultural Research, 2018, 10(09):42-44.

[23] Xia L , Cheng W . Sustainable development strategy of rural built-up landscapes in Northeast China based on ANP approach[J]. Energy Procedia, 2019, 157:844-850.

[24] Meng L , Zeng W , Gan Z , et al. Study on the Strategy of Rural Industry Development in the Central China under the Background of Urban-Rural Integration[J]. Asian Agricultural Research, 2018, 10(09):10-12.