The development of society promotes the continuous improvement of the level of science and technology. The application of advanced science and technology has played a good role in all walks of life, which also creates good conditions for the arrival of the Internet era. In such an environment, the enterprise's decision-making is more refined and the value of employees is maximized, which puts forward higher requirements for the professional ability of leaders, establishes Internet thinking and creates a good working environment for employees. Leadership thinking in the Internet era has gradually expanded its influence from an ideological trend circulating in the Internet industry to a bottom-up consensus, which will be fully reflected in all fields of China's economic and social reform. Improving the ability of leaders in enterprises has gradually become the necessity of the times.For modern enterprises, enterprise leadership is a key factor in the Internet era. Only by constantly improving enterprise leadership can enterprises glow with new vitality in the new era. This paper analyzes the current situation of enterprise leadership under the Internet, and discusses the promotion strategies of enterprise leadership in the era of big data. I hope it can better promote the leadership of enterprises in the era of big data and help promote the development of enterprises.

Zhiying Zhong. Research on the promotion of enterprise leadership in the Internet Era. Academic Journal of Business & Management (2022) Vol. 4, Issue 4: 22-25. https://doi.org/10.25236/AJBM.2022.040405.

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