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Academic Journal of Business & Management, 2022, 4(11); doi: 10.25236/AJBM.2022.041110.

Analysis of Economic Factors Affecting Luxury Goods Sales in China

Author(s)

Lin Xia, Yawei Zhang

Corresponding Author:
Lin Xia
Affiliation(s)

International Business Faculty, Beijing Normal Univercity, Zhuhai, 519087, China

Abstract

Affected by the epidemic, the global luxury market is weak, but the Chinese market is rising against the trend. The economic factors behind this deserve our attention. Through regression modeling, this paper explores the impact of digital consumption (IDC) urban-rural income gap (URIG), consumer price index (CPI), residents' disposable income (RDI) and logistics level (LL) on the total sales of luxury goods, so as to make suggestions for consolidating the stability of China's luxury goods market.

Keywords

Total sales of luxury goods; Digital consumption; Theil index; CPI; Disposable income of residents

Cite This Paper

Lin Xia, Yawei Zhang. Analysis of Economic Factors Affecting Luxury Goods Sales in China. Academic Journal of Business & Management (2022) Vol. 4, Issue 11: 63-70. https://doi.org/10.25236/AJBM.2022.041110.

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