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Academic Journal of Business & Management, 2022, 4(15); doi: 10.25236/AJBM.2022.041503.

User Value Co-creation Behavior and Service Innovation Performance of Manufacturing Enterprises

Author(s)

Jingxin Li

Corresponding Author:
Jingxin Li
Affiliation(s)

School of Business, Nanjing Normal University, Nanjing, China

Abstract

Based on the value co-creation and dynamic capability theory, 319 questionnaires of manufacturing enterprises were selected as the research samples. Multiple regression analysis were used to explore the effect of user value co-creation behavior on manufacturing enterprises' service innovation performance, and the mechanism of the relationship between resource bricolage and capability restructuring. The results show that user value co-creation has a positive impact on service innovation performance, and resource bricolage plays a partial mediating effect between them. Resource bricolage and capacity reconstruction play a chain mediating effect. This study enriches the research perspective of user value co-creation behavior and service innovation performance of manufacturing enterprises, and provides inspiration for enterprise management practice.

Keywords

User value co-creation behavior; Resource bricolage; Capability reconstruction; Service innovation performance

Cite This Paper

Jingxin Li. User Value Co-creation Behavior and Service Innovation Performance of Manufacturing Enterprises. Academic Journal of Business & Management (2022) Vol. 4, Issue 15: 15-21. https://doi.org/10.25236/AJBM.2022.041503.

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