Academic Journal of Business & Management, 2022, 4(15); doi: 10.25236/AJBM.2022.041507.
Fei Gao, Lan Xia, Moli Wang
Jilin Communications Polytechnic, Changchun, Jilin, 130012, China
The innovation workshop entrepreneurship education system mainly focuses on the education goal of innovation and entrepreneurship, combines multilateral business models, and adopts a multi module teaching method. Its purpose is to teach students the basic knowledge and professional skills of innovation and entrepreneurship, cultivate and enhance students' innovation and entrepreneurship ability, and then meet the diverse needs of students for innovation and entrepreneurship. Starting from the education theory, the innovation workshop entrepreneurship education method should start from the elements of the business model to build a theoretical teaching system based on the multilateral business model, which is mainly divided into four parts, namely, value proposition, value creation, value capture and value delivery, and defines the teaching objectives and teaching content of different parts. From the perspective of educational practice, the innovation workshop entrepreneurship education should introduce high-level discipline competitions, formulate different teaching plans according to different business models, scientifically and efficiently analyze different elements of the business model, and then improve the amount of synergy between the elements of the business model and improve the business value. From the perspective of teaching objectives and teaching effects, the innovation workshop entrepreneurship education method studied in this paper should be student-centered, based on the current innovation workshop entrepreneurship situation, value creation oriented, and focus on cultivating and improving students' innovation and entrepreneurship ability.
Multilateral Business Model; Innovation Workshop; Entrepreneurship Education; Educational Methods
Fei Gao, Lan Xia, Moli Wang. Research on the Methods of Entrepreneurship Education in Innovation Workshops Based on Multilateral Business Models. Academic Journal of Business & Management (2022) Vol. 4, Issue 15: 41-46. https://doi.org/10.25236/AJBM.2022.041507.
 Liguori, Eric, and Christoph Winkler. "From offline to online: Challenges and opportunities for entrepreneurship education following the COVID-19 pandemic." Entrepreneurship Education and Pedagogy 3.4 (2020): 346-351.
 Putro, Herry Porda Nugroho, et al. "Social Capital of Micro, Small and Medium Enterprises in Kampung Purun for Improving Entrepreneurship Education." AL-ISHLAH: Jurnal Pendidikan 14.2 (2022): 1669-1680.
 Ndofirepi, Takawira Munyaradzi. "Relationship between entrepreneurship education and entrepreneurial goal intentions: psychological traits as mediators." Journal of Innovation and Entrepreneurship 9.1 (2020): 1-20.
 Secundo, Giustina, et al. "Threat or opportunity? A case study of digital-enabled redesign of entrepreneurship education in the COVID-19 emergency." Technological forecasting and social change 166 (2021): 120565.
 Jena, Roomesh Kumar. "Measuring the impact of business management Student's attitude towards entrepreneurship education on entrepreneurial intention: A case study." Computers in Human Behavior 107 (2020): 106275.
 Boldureanu, Gabriela, et al. "Entrepreneurship education through successful entrepreneurial models in higher education institutions." Sustainability 12.3 (2020): 1267.