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Academic Journal of Business & Management, 2022, 4(19); doi: 10.25236/AJBM.2022.041918.

Countermeasures for the Innovation of Enterprise Economic Management Mode under the Background of Marketing

Author(s)

Jinlin Li

Corresponding Author:
Jinlin Li
Affiliation(s)

Hohhot Vocational College, Hohhot, Inner Mongolia, 010010, China

Abstract

With the improvement of economic globalization, enterprises have to deal with internal and external pressure. Therefore, enterprises should formulate various management systems according to the actual development needs. This paper expounds the basic concepts and existing problems of enterprise economic management mode under the background of marketing, and puts forward corresponding strategies in order to improve the competitiveness of enterprises and help the sustainable development of enterprises.

Keywords

Marketing, Economic Management mode, Innovation

Cite This Paper

Jinlin Li. Countermeasures for the Innovation of Enterprise Economic Management Mode under the Background of Marketing. Academic Journal of Business & Management (2022) Vol. 4, Issue 19: 147-151. https://doi.org/10.25236/AJBM.2022.041918.

References

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[2] Yu J. Discussion on the management mode of contemporary industrial economy [J]. China Industrial Economics, 2021, (18):114-115.

[3] Zhang L. Research on innovation of enterprise economic management mode based on marketing [J]. Journal of Beijing Printing Institute, 2021, 29(S2):16-18.