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Academic Journal of Business & Management, 2023, 5(2); doi: 10.25236/AJBM.2023.050211.

Performance analysis of Mengniu Dairy's merger and acquisition of Milk Ground


Zhong Min

Corresponding Author:
Zhong Min

School of Economics and Management, Guangxi Normal University, Guilin, China


The transformation and upgrading of market consumption demand has provided a good driving force and environmental requirements for mergers and acquisitions in the dairy industry. The article uses the financial analysis method and event analysis method to build the performance evaluation system of M&A from four aspects of financial analysis, operation, customers and employees, and analyses the performance of Mengniu Dairy's M&A of Milk Ground. The results show that Mengniu Dairy has achieved a positive strategic integration effect. Although the selected M&A mode has worsened its solvency in the short term, it has improved its development ability and competitiveness in the long term. However, it is worth summarizing that Mengniu Dairy has not taken effective measures for internal resource adjustment. Therefore, enterprise mergers and acquisitions should be based on the resource advantages of both sides, formulate reasonable merger and acquisition plans according to their own financial conditions and development strategies, refine the market, update business strategies, avoid financial difficulties, and pay attention to strengthening the ability of asset management and internal resource integration to improve merger and acquisition performance.


M&A performance, Financial analysis method, Tova-Panlin theory

Cite This Paper

Zhong Min. Performance analysis of Mengniu Dairy's merger and acquisition of Milk Ground. Academic Journal of Business & Management (2023) Vol. 5, Issue 2: 62-72. https://doi.org/10.25236/AJBM.2023.050211.


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