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Academic Journal of Business & Management | Francis Academic Francis

Academic Journal of Business & Management

ISSN: 2616-5902 (Print)

Research on Integrated Models of Site Selection and Heritage Preservation Based on Multidimensional Evaluation

Yiheng Xu1, Jiankun Liang2, Leyi Wang3

Abstract | References | PDF | HTML | Pub. Date: Jul 15, 2024

DOI: 10.25236/AJBM.2024.060728 | Downloads: 3 | Views: 66

The Influence of Brand Co-Branding Types on Consumer Evaluations of Co-Branded Products

Yutong Li1, Yuxi Liu1, Beibei Liu1,2, Xi Xi1

Abstract | References | PDF | HTML | Pub. Date: Jul 15, 2024

DOI: 10.25236/AJBM.2024.060721 | Downloads: 4 | Views: 61

European Marketing Strategy of Huawei Technologies Co., Ltd.

Yan Gong

Abstract | References | PDF | HTML | Pub. Date: Jul 15, 2024

DOI: 10.25236/AJBM.2024.060715 | Downloads: 4 | Views: 60