In the current context of "dual carbon", digital transformation has not only become a key means of transformation and upgrading in the manufacturing industry, but also an important strategy for promoting green development in the manufacturing industry. By introducing advanced technologies such as big data, cloud computing, and the Internet of Things, the manufacturing industry can achieve intelligent and refined production processes, effectively reducing energy consumption and pollutant emissions, and promoting the transformation of the manufacturing industry towards a green and low-carbon direction. This paper analyzes the internal mechanism of digital transformation driving the development of manufacturing industry based on the current situation of industry development, and then proposes feasible strategies for digital transformation driving green development of manufacturing industry. One is to build an intelligent cloud data sharing and digital energy management platform, increase policy support, and guide manufacturing enterprises to actively invest in digital transformation; The second is to build an ecosystem that deeply integrates digital technology and manufacturing, stimulating innovation potential in various industries; The third is to establish a big data analysis and decision-making system, fully leverage the role of big data, and enhance the core competitiveness of enterprises. Fourthly, stimulate the digital innovation vitality of the manufacturing industry; the fifth is to optimize talent introduction strategies and enterprise talent structure. The combination of multiple strategies effectively promotes the green development of the manufacturing industry.

Fang Qin, Tao Wang. Research on the Strategy of Digital Transformation Driving Green Development of Manufacturing Industry under the Background of "Dual Carbon". Academic Journal of Business & Management (2024) Vol. 6, Issue 2: 187-191. https://doi.org/10.25236/AJBM.2024.060227.

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