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International Journal of New Developments in Education, 2024, 6(6); doi: 10.25236/IJNDE.2024.060616.

Construction of a Collaborative Education Model between Universities and Enterprises for the Digital Media Art and Design Discipline in the Context of Digitalization


Yuan He1,2, Huiqian He1, Gaomei Zhang1, Yuanxi Li3

Corresponding Author:
Yuanxi Li

1Department of Art and Design, Guangdong Polytechnic College, Zhaoqing, China

2Faculty of Education, Universiti Malaya, Kuala Lumpur, Malaysia

3Guilin Feixiang Vocational Training School, Guilin, China


Under the digitalization strategy in education, a specialized collaborative education model between universities and enterprises has been constructed. By systematically analyzing the characteristics of the digital media art and design discipline, which closely integrates technology and art, fosters interdisciplinary collaboration, and emphasizes practical training and project-based learning, we have incorporated digital technologies and industry orientation. This has led to the establishment of a distinctive teaching approach that combines broad-based foundational education with cross-disciplinary teaching. The model structurally integrates the roles of schools, enterprises, students, and government entities. Specifically for the digital media art and design discipline, we have developed relevant competency goals, teaching models, and curriculum structures. These efforts provide valuable references for optimizing the curriculum system and achieving precise educational goals in this field.


Digitalization; Collaborative Education Model; Digital Media Art Discipline Development; University-Enterprise Cooperation

Cite This Paper

Yuan He, Huiqian He, Gaomei Zhang, Yuanxi Li. Construction of a Collaborative Education Model between Universities and Enterprises for the Digital Media Art and Design Discipline in the Context of Digitalization. International Journal of New Developments in Education (2024), Vol. 6, Issue 6: 93-99. https://doi.org/10.25236/IJNDE.2024.060616.


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