The rise of digitalization has not only changed the operational methods within enterprises, but also shaped a new competitive landscape on a global scale. This article introduces the impact of the digital age on international business operations of enterprises, emphasizing the digital trend and opportunities for artificial intelligence; Explore the impact of intelligent strategic layout on enterprise competitiveness, including data-driven decision-making and digital innovation of customer experience; The experience of successfully implementing intelligent strategies was demonstrated through enterprise cases; The challenges and prospects section includes security and privacy issues, technological updates and response strategies, and the symbiotic issues of artificial intelligence. An analysis was conducted on the trend of intelligent strategic layout, the impact of emerging technologies on the global value chain, and the relationship between artificial intelligence and international competition.

Hongwei Tang. Intelligent Strategy Layout: International Business and Global Value Chain Theory of Enterprises under Digital Leadership. Academic Journal of Business & Management (2024) Vol. 6, Issue 6: 244-249. https://doi.org/10.25236/AJBM.2024.060636.

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