Taking enterprise marketing as the research object, this paper discusses the construction and management of enterprise marketing network. First of all, it points out the necessity and importance of enterprise marketing network construction. Secondly, it discusses the key issues of enterprise marketing network management, including network security, network monitoring, network maintenance and so on. Finally, the paper puts forward some countermeasures and suggestions for the construction and management of enterprise marketing network, in order to provide some reference for the construction and management of enterprise marketing network.

Jiayi Jiang. Research on the Construction and Management of Enterprise Marketing Network. Academic Journal of Business & Management (2023) Vol. 5, Issue 13: 27-31. https://doi.org/10.25236/AJBM.2023.051305.

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