Academic Journal of Humanities & Social Sciences, 2023, 6(13); doi: 10.25236/AJHSS.2023.061307.
Yan Zhang
Xi’an Peihua University, Xi’an, China
This paper aims to explore the dissemination pathways of Marxist theory in the online space. Firstly, the main characteristics of disseminating Marxist theory in the online space are introduced, including decentralized dissemination, promotion through social networks, user-generated content, and the coexistence of deep fragmentation. Furthermore, the significance of disseminating Marxist theory in the online space is elaborated, including facilitating academic exchanges and collisions of ideas, promoting the dissemination and dialogue of ideologies, and enhancing the accessibility and popularization of theoretical interpretations. Finally, the pathways to effectively promote the dissemination of Marxist theory in the online space are proposed, which involve strengthening top-level design and overall planning, improving the professional competence of publicity teams, optimizing the presentation methods of communication platforms, and carefully producing popularized content. Through the discourse presented in this study, a better understanding and application of dissemination pathways in the online space can be achieved, thereby promoting the dissemination and expanding the influence of Marxist theory in the online realm.
Marxist theory, online space, dissemination pathways
Yan Zhang. Dissemination Pathways of Marxist Theory in the Cyber Space. Academic Journal of Humanities & Social Sciences (2023) Vol. 6, Issue 13: 40-44. https://doi.org/10.25236/AJHSS.2023.061307.
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