The natural eco-tourism resources in Sichuan ethnic areas are abundant, complete in types and distinctive in characteristics, and many of them are unique or rare in China and even in the world. Humanistic tourism resources have unique and rich regional ethnic customs, and many of them have world or national intangible cultural heritage value. Since the implementation of rural revitalization strategy and the promotion of western development in the new era, tourism in Sichuan ethnic areas has developed rapidly. Therefore, it is of great significance to explore the predicament and path of high-quality development of sports tourism in Sichuan ethnic areas under the background of rural revitalization. Through field investigation, it is found that there are some problems in the development of sports tourism, such as lack of strategic development and planning, imperfect supporting facilities, backward digital construction and lack of high-level professional talents. This thesis puts forward some development paths, such as strengthening top-level design, perfecting basic supporting facilities, building a smart tourism service platform and strengthening the training of professionals, in order to realize the high-quality development of sports tourism in Sichuan ethnic areas.

Hou Jintao. Realistic Dilemma and Breakthrough Path of High-quality Development of Sports Tourism in Sichuan Ethnic Areas under the Background of Rural Revitalization. Academic Journal of Humanities & Social Sciences (2023) Vol. 6, Issue 13: 88-94. https://doi.org/10.25236/AJHSS.2023.061314.

[1] Gan Songtian, Guo Tengjie, Nie Zhenxin(2022). The high-quality development path choice of Yunnan minority sports tourism in the new era [J]. Sports Culture Guide, (06):24-28.

[2] Luo Shuaicheng, Zheng Guohua, Li Linlin(2022). Solidarity, watching and participation: three dimensions of innovative development of sports tourism in the new era-taking Tibet sports tourism as an example [J]. Enterprise Economy,41 (09): 146-151.

[3] The State Council. National Fitness Program (2021-2025) [EB/OL]. (2021-08-03) [2021-11-12]. https://baike.baidu.com/item/National Fitness Program (2021-2025.

[4] China People’s Congress Network. People’s Republic of China (PRC) Rural Revitalization Promotion Law [EB/OL]. (2021-04-29) [2022-03-03]. http://www.npc.gov.cn/npc/C30834/202104/877A96194.

[5] Hua Yang(2022). Opportunities, problems and strategies of rural sports development in rural revitalization. [J] journal of chengdu sport university,48 (05): 8-10.

[6] Zhou Daoping, Guo Zhenhua, Zhang Xiaolin(2006). Post-development effects and innovative ideas of sports tourism development in western ethnic areas [J]. Journal of Wuhan Institute of Physical Education,40 (02): 25-26

[7] Nie Tao(2019). Analysis on the present situation and development model of sports tourism in Sichuan ethnic areas [J]. Journal of Guangzhou Institute of Physical Education,39 (05): 81-83.

[8] Shu Zongli, Li Zhihong, Shi Yan(2013). Research on the development of sports tourism around Dongting Lake [J]. Sports Culture Guide, (12):77-80.

[9] Liu Ruoqian, Wang Longfei, Fan Tonggang(2022). Study on the connotation, predicament and optimization path of sports tourism with ethnic characteristics under the strategy of rural revitalization [J]. Sports Research,36 (01): 43-49.

[10] Geng Di, Wang Siyue, Li Yao, et al(2021). Development model and optimization path of sports tourism in northwest Sichuan ethnic areas [J]. Journal of Sichuan Tourism College, (01):48-49.