Welcome to Francis Academic Press

Frontiers in Educational Research, 2023, 6(16); doi: 10.25236/FER.2023.061614.

The integration of language and culture in business English teaching

Author(s)

Zhang Yandong

Corresponding Author:
Zhang Yandong
Affiliation(s)

Guangzhou College of Commerce, Guangzhou, China, 511363

Abstract

This paper aims to explore the integration of language and culture in business English teaching. As a language of cross-cultural communication, business English cannot ignore the mutual influence between language and culture. Through the integration of language and culture, learners can better understand the background and characteristics of business communication and enhance their intercultural communication competence. This paper first introduces the importance of the integration of language and culture in business English teaching, then discusses the current situation of language and culture integration, and finally proposes some methods and strategies to promote the integration of language and culture in business English teaching.

Keywords

business English teaching; integration of language and culture; intercultural communication; methods and strategies

Cite This Paper

Zhang Yandong. The integration of language and culture in business English teaching. Frontiers in Educational Research (2023) Vol. 6, Issue 16: 87-92. https://doi.org/10.25236/FER.2023.061614.

References

[1] Liang, J. (2021). Research on Business English Teaching Based on Content and Language Integration. (Doctoral dissertation, Ningbo University). 

[2] Huang, Q. (2020). Exploration of English Curriculum Design for Cross-Border E-commerce in Vocational Schools. (Master's thesis, Yunnan University).

[3] Jiang, X. (2019). Research on the Construction of Teaching Knowledge for Business English Teachers in Chinese Universities. (Doctoral dissertation, Shanghai International Studies University).