Academic Journal of Humanities & Social Sciences, 2023, 6(20); doi: 10.25236/AJHSS.2023.062005.
Beining Jiang, Yiting Fu
College of Foreign Languages, Chengdu University of Information Technology, Chengdu, Sichuan, 610225, China
Sichuan Province has abundant red culture resources with great historical value and political education value. In order to protect and develop Sichuan's red culture, Sichuan Province has made corresponding countermeasures. As an important communication medium at present, new media is of great significance to the communication of Sichuan's red culture. Taking the development status of Sichuan Red Culture as the research object, this paper explores the accessibility and feasibility of using new media technology for protection, development and communication, and probes into the development direction and strategies of Sichuan's red culture, in order to enhance national cultural self-confidence and national cohesion.
New media; Sichuan; red culture; communication
Beining Jiang, Yiting Fu. Research on the Communication of Sichuan Red Culture under the Background of New Media. Academic Journal of Humanities & Social Sciences (2023) Vol. 6, Issue 20: 23-29. https://doi.org/10.25236/AJHSS.2023.062005.
[1] Wu Menglin. 136 Red Resources Included in the First Batch of Announcement of Sichuan Red Culture Resources Protection List [N]. People's Daily Online, 2023-04-05.
[2] Chen Mingxia, Wang Li, Wu Qi, Yang Jiamian. Digital Dissemination of Sichuan Red Culture in the Context of All Media [J]. China City Newspaper People, 2022(12): 44-47.
[3] Gu Yunhui. Research on the Application of Sichuan Red Culture Resources in the Cultivation of Values of Adolescents [J]. Journal of Southwest University of Science and Technology: Philosophy and Social Sciences Edition, 2020(2):85-90.
[4] Li Guanpei. The Current Situation and Thoughts of Hongse Tourism Resources in Xu Yong County [N]. Cultural Tourism Luzhou - Sichuan Old Revolutionary Base Area Construction Net, 2023-02-14.
[5] Fan Mei, Jiang Baoqing. Design and Practice of Red Culture Education Cloud Platform Based on Virtual Reality Technology—Taking Sichuan Red Culture Resources as an Example [J]. Science & Technology Innovation and Application, 2021(36):1-5.
[6] Liu Yuetong. The Style and Innovative Practice of Red Culture Resources Dissemination in the New Era [J]. Radio & TV Journal of China, 2022(4):101.
[7] Zhang Huan. Related Thoughts on Mining, Disseminating and Utilizing Red Culture Resources in Colleges and Universities—Taking Sichuan Province as an Example [J]. New Silk Road, 2023(10):155-157.