Academic Journal of Humanities & Social Sciences, 2023, 6(25); doi: 10.25236/AJHSS.2023.062504.
Wang Ling1, Mengqi Wang2
1School of Intercultural Studies, Jiangxi Normal University, Nanchang, China
2School of Intercultural Studies, Jiangxi Normal University, Nanchang, China
This study selects the ESG reports of Chinese and American new energy enterprises of the top 500 global enterprises in 2022, and compares the similarities and differences in the identity construction of Chinese and American new energy enterprises based on the discourse-historical analysis method, combined with Wmatrix, at three levels, namely, macro-themes, meso-discourse strategy analysis, and micro-language features, respectively. The study shows that Chinese enterprises actively respond to the national energy transition policy, focus on result management, and focus on constructing the corporate identity of an authoritative economic builder, while American enterprises focus on technological innovation, process management, and constructing the corporate identity of a pro-people and responsible social contributor in the process of energy transition.
New energy enterprises; Discourse-historical analysis; Wmatrix; Identity construction
Wang Ling, Mengqi Wang. Discourse Historical Analysis of Identity Construction of New Energy Enterprises in China and the United States. Academic Journal of Humanities & Social Sciences (2023) Vol. 6, Issue 25: 22-27. https://doi.org/10.25236/AJHSS.2023.062504.
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