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International Journal of New Developments in Education, 2024, 6(1); doi: 10.25236/IJNDE.2024.060125.

Construction of the Practical Teaching System for Marketing Majors in the Context of 'Dual Innovation'

Author(s)

Zhiwen He

Corresponding Author:
Zhiwen He
Affiliation(s)

Meishan Vocational and Technical College, Meishan, 620021, China

Abstract

In the wave of encouragement for "Dual Innovation," practical teaching in marketing majors has received unprecedented attention. To adapt to this context, educational institutions need to re-examine and construct their practical teaching systems to better cultivate marketing talents suited for the modern market. This is crucial not only for students' future careers but also for the sustainable development of society as a whole. Educational institutions should continue to maintain close cooperation with enterprises, introduce more innovative teaching strategies, and ensure that students remain competitive in the ever-changing market.

Keywords

Dual Innovation; Marketing; Professional Practical Teaching

Cite This Paper

Zhiwen He. Construction of the Practical Teaching System for Marketing Majors in the Context of 'Dual Innovation'. International Journal of New Developments in Education (2024) Vol. 6, Issue 1: 144-148. https://doi.org/10.25236/IJNDE.2024.060125.

References

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