Integrating Courses with Competitions to Promote Learning: Driving Innovation in General Education Pedagogy--A Case Study of the ‘Public Relations and Social Etiquette’Course

<p>Liu Hui, Jiang Linxi</p>

doi:10.25236/FER.2025.080411

Frontiers in Educational Research, 2025, 8(4); doi: 10.25236/FER.2025.080411.

Integrating Courses with Competitions to Promote Learning: Driving Innovation in General Education Pedagogy--A Case Study of the ‘Public Relations and Social Etiquette’Course

Author(s)

Liu Hui, Jiang Linxi

Corresponding Author:

Liu Hui

Affiliation(s)

School of Economics and Management, Shenyang Aerospace University, Shenyang, 110136, Liaoning, China

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Abstract

The integration of courses and competitions is one of the important paths for the reform of the teaching model in colleges and universities. This study presents the overall process of the integration of courses and competitions in the course “Public Relations and Social Etiquette”. Through exploring and practicing the new teaching model of integrating courses and competitions, it provides useful references and models worthy of reference for the talent cultivation of economics and management majors in colleges and universities. Meanwhile, it is proposed that improvements and enhancements should be made in multiple aspects such as curriculum design, teaching staff construction, competition system and incentive mechanism, as well as practical teaching and school-enterprise cooperation in the future, so as to promote the development of higher education in a direction that attaches greater importance to quality, efficiency and characteristics.

Keywords

the Integration of Courses and Competitions; General education courses; Teaching Reform

Cite This Paper

Liu Hui, Jiang Linxi. Integrating Courses with Competitions to Promote Learning: Driving Innovation in General Education Pedagogy--A Case Study of the ‘Public Relations and Social Etiquette’Course. Frontiers in Educational Research(2025), Vol. 8, Issue 4: 75-80. https://doi.org/10.25236/FER.2025.080411.

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