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Academic Journal of Humanities & Social Sciences, 2025, 8(12); doi: 10.25236/AJHSS.2025.081212.

Research on the Communication Mechanism and Influence of Ethnic-themed Short Videos on Community Consciousness from the Perspective of Symbolic Interactionism

Author(s)

Zhai Can, Li Wanlin

Corresponding Author:
Zhai Can
Affiliation(s)

College of Film, Television & Media, Guangxi Arts University, No. 7, Education Road, Qingxiu District, Nanning City, Guangxi Zhuang Autonomous Region, China, 530022

Abstract

Based on the theoretical framework of symbolic interactionism, this paper summarizes the digital presentation characteristics of cultural symbols in the communication of ethnic-themed short videos, including shared cultural symbols, distinctive cultural symbols, and the narrative transformation from "symbol splicing" to "meaning integration". This paper analyzes that in the process of short video communication, ethnic minority groups in China realize the transition from "individual identity" to "group cohesion" through the interaction and meaning negotiation between the self and others, which can be divided into superficial interaction, in-depth interaction, and creative interaction. Through the communication mechanism of "emotional resonance - social needs - cultural identity", this paper explores effective communication mechanisms and paths for promoting cultural cognition among all ethnic groups, stimulating emotional identity of all ethnic groups, constructing a shared spiritual home for the Chinese nation, adhering to a correct view of the history of the Chinese nation, and forging a strong sense of community for the Chinese nation.

Keywords

Ethnic Groups; Short Videos; Symbols; Sense of Community for the Chinese Nation

Cite This Paper

Zhai Can, Li Wanlin. Research on the Communication Mechanism and Influence of Ethnic-themed Short Videos on Community Consciousness from the Perspective of Symbolic Interactionism. Academic Journal of Humanities & Social Sciences (2025), Vol. 8, Issue 12: 77-82. https://doi.org/10.25236/AJHSS.2025.081212.

References

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