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Academic Journal of Humanities & Social Sciences, 2019, 2(1); doi: 10.25236/AJHSS.040033.

Investment Research on Characteristic Towns in the Communications and Tourism Convergence Industry-- Taking Hubei Provincial Communications Investment Group Co., LTD. as an Example

Author(s)

Jianfeng Ke

Corresponding Author:
Jianfeng Ke
Affiliation(s)

Department of Investment and Development, Hubei Provincial Communications Investment Group Co., Ltd., Wuhan City, China
[email protected]

Abstract

This paper focuses on the strategic transformation of China's state-owned large-scale investment and financing platform, takes the communications and tourism as the transformation direction, and the characteristic town as the transformation industry, taking Hubei Provincial Communications Investment Group Co., LTD. as an example, this paper focuses on the investment and construction strategy of the characteristic small town industry in the cultural tourism industry.

Keywords

Characteristic town, Industry

Cite This Paper

Jianfeng Ke , Investment Research on Characteristic Towns in the Communications and Tourism Convergence Industry-- Taking Hubei Provincial Communications Investment Group Co., LTD. as an Example. Academic Journal of Humanities & Social Sciences (2019) Vol. 2: 124-132. https://doi.org/10.25236/AJHSS.040033.

References

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[2] Jianfeng Ke. Research on the Strategy Transformation of Traditional Manufacturing Enterprises based on Internet Capabilities, Doctoral thesis: Wuhan University of Technology, 2017.
[3] C. Homburg, W.D. Hoyer, M. Fassnacht. Service Orientation of a Retailer’s Business Strategy: Dimensions, Antecedents and Performance Outcomes. Journal of Marketing, 2002, 66(4): 86-101.