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Frontiers in Educational Research, 2021, 4(1); doi: 10.25236/FER.2021.040114.

New Practice of Network Ideology Education Based on KOL Model

Author(s)

Jiangli Wang

Corresponding Author:
Jiangli Wang
Affiliation(s)

Guangdong Engineering Polytechnic, Guangzhou 510520, China

Abstract

With the in-depth development of social media, various "online celebrity" and Internet KOL (Key opinion leaders) are constantly emerging, which not only changes the individual expression mode and the social relationship building mode of the group, but also causes the educational revolution including network ideological education. This study draws lessons from the network KOL mode, abandons the traditional ideological education mode such as talking and talking, and integrates ideological education in higher vocational colleges with the Internet and information technology, so as to enhance the sense of the times and appeal of ideological education, meet the needs and expectations of students' growth and development, and improve the quality and educational effect of ideological education.

Keywords

KOL, Network ideological education, New media

Cite This Paper

Jiangli Wang. New Practice of Network Ideology Education Based on KOL Model. Frontiers in Educational Research (2021) Vol. 4 Issue 1: 65-69. https://doi.org/10.25236/FER.2021.040114.

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