Yingjing Xu1, Zhongyong Wang2
1Guangdong University of Petrochemical Technology, Maoming, China
2School of Automation, Guangdong University of Petrochemical Technology, Maoming, China
Taking Biden's presidential inaugural address as the research subject, from the perspective of Bormann's rhetorical criticism of fantasy theme, this paper analyze the fantasy theme and rhetorical vision constructed in his speech, revealing how the speaker guides the audience to construct rhetorical vision through fantasy theme in political speech, so as to effectively help the audience understand how to achieve a common understanding. The purpose of this paper is to reveal how the president of the United States uses effective rhetorical strategies to gain public recognition, and to explore the speech motivation behind in order to achieve the political purpose successfully.
fantasy-theme, presidential inaugural address, rhetorical vision
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