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Academic Journal of Humanities & Social Sciences, 2021, 4(10); doi: 10.25236/AJHSS.2021.041014.

Research on College Students' Consumption Structure Based on Principal Component Analysis and Questionnaire Survey Information and Computing Science

Author(s)

Dongchen Wu1, Yaning Xiao2

Corresponding Author:
Dongchen Wu
Affiliation(s)

1School of Mathematics and Statistics, Xidian University, Xi’an, China

2Faculty of Science, North China University of Science and Technology, Tangshan, China

Abstract

Based on principal component analysis, this paper collects data from college students through questionnaire survey to study the consumption structure of college students, and gives reasonable suggestions according to the found problems, so as to help college students consume reasonably and establish mainstream consumption values in line with the times. In today's society, college students have become an indispensable part of the consumer. Because most college students do not have independent economic sources, there are many different economic problems in today's college students, and because the consumption structure of different college students is determined by their own characteristics, the problem research is complicated. Therefore, it is appropriate for us to classify complex factors into several principal components through questionnaire survey and principal component analysis. The solution of the model shows that the proportion of enjoyment consumption accounts for a large proportion, and the proportion of various consumption types is quite different, indicating that there are some problems in the consumption concept of college students affected by the environment.

Keywords

principal component analysis, The consumption structure of college students, Relation number matrix, Standardization, Consumption values

Cite This Paper

Dongchen Wu, Yaning Xiao. Research on College Students' Consumption Structure Based on Principal Component Analysis and Questionnaire Survey Information and Computing Science. Academic Journal of Humanities & Social Sciences (2021) Vol. 4, Issue 10: 67-71. https://doi.org/10.25236/AJHSS.2021.041014.

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