Frontiers in Art Research, 2022, 4(2); doi: 10.25236/FAR.2022.040201.
Deng Lujie1, Li Jiang1, Liang Lizhu1
1School of Digital Media and Design, Neusoft Institute Guangdong, Foshan, China
In urban visual design, aesthetic principles are particularly important to ensure the harmony between the design object and the natural environment, to create maximum visual comfort, and thus enhance the public's emotional belonging and value identification with the city. This paper outlines the three stages of the visual perception experience model, namely the cognitive stage, the comparison stage, and the dialogue stage, through theoretical research and case studies. The study of the visual perception model reveals the visual organization characteristics and semantic connotations of design objects as well as the mechanisms by which people generate emotional responses, providing a new theoretical path and design direction for urban visual design.
urban visual design, aesthetic mechanism, visual perception, visual comfort
Deng Lujie, Li Jiang, Liang Lizhu. Aesthetic principle and visual perception model of urban visual design. Frontiers in Art Research (2022) Vol. 4, Issue 2: 1-5. https://doi.org/10.25236/FAR.2022.040201.
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